“There may be 50 different dimensions to a person that could be learned through data collection. Some of those dimensions could be location-based, like where you are, where your friends are, and how much money is in your wallet. It may sound like a creepy invasion of your privacy for game to know that about you, but Wright wants to emphasize the entertainment value of sharing and why people will probably share that information gladly.”  http://venturebeat.com/2011/11/16/will-wright-hivemind/

The above video is a CGI NMA newscast because it make sense to use these types of avatars to talk about the latest from the SIMS creator.  Topless Robot asks”  Question: Is it just me, or does CG Will Wright look a little like Gendo Ikari from Evangelion in this video?

http://www.toplessrobot.com/2012/01/will_wright_goes_from_making_a_virtual_life_game_t.php