March 2012
16 posts
February 2012
22 posts
Google to Sell Heads-Up Display Glasses by Year's... →
Google is currently making a pair of glasses that will be able to stream information to the wearer’s eyes in real time. According to several Google employees familiar with the project, the glasses will go on sale to the public by the end of the year.
Leon Wieseltier, on browsing →
youmightfindyourself:
Browsing is the opposite of “search.” Search is precise, browsing is imprecise. When you search, you find what you were looking for; when you browse, you find what you were not looking for. Search corrects your knowledge, browsing corrects your ignorance. Search narrows, browsing enlarges. It does so by means of accidents, of unexpected adjacencies and improbable...
10 Tips on Writing Well from David Ogilvy →
ratak-monodosico:
10 Tips on Writing Well from David Ogilvy
Read the Roman-Raphaelson book on writing. Read it three times.
Write the way you talk. Naturally.
Use short words, short sentences and short paragraphs.
Never use jargon words like reconceptualize, demassification, attitudinally, judgmentally. They are hallmarks of a pretentious ass.
Never write more than two pages on any subject.
...
“This article looks at why customers expect different interactions with you...”
– Understanding the Customer Buying Cycle & Triggers
26 tags
